Storage Rentals
Storage Rentals
- Who are your best storage rental customers? Is it the customers that only rent for a short period or the long term renters? The answer should be clear. If you have more long term renters, then you do not need to worry about trying to fill up your units every month and trying to make your quota. So how do you attract the long term rental customers? What can your storage property do differently in order to attain and keep long term renters? Usually storage renters plan on staying anywhere from 2 to 3 months, up to a year, depending upon what they actually need it for. Most storage companies out there will offer a move in special. This is great because that appeals to everyone. The move in special will certainly attract storage seekers to your property that will want to rent with you, but after they get the initial move-in special is there anything that you can do to keep those long term renters? How about a long term prepay rental special? Long term prepay rental specials attract those businesses out there who do not want to move their items to another storage facility. They usually want to stay where they are at. However, like any business there is a yearly budget that they need to entertain in order to appease the owners of that company. If your storage facility is not currently offering any type of long term rental specials, then you may find your customers shopping around. Again, a lot of facilities out there are offering a move in special and many do offer long term prepay rental specials. However, not all facilities routinely ask their callers if they are planning on a long term rental stay. This needs to be discussed when the caller makes their first contact with you. They have their calculators in hand and are getting to the bottom of things to see which place will benefit them the most. Yes, security and cleanliness are musts when it comes to renting a storage unit. However, you still need to think about the overall picture and not just the face value of someone coming in for the first time to rent storage. Sure your property is clean and lovely and you have a great move in special that is equal to what everyone else is offering. Ask each of your callers whether they are storing for personal or for business and how long they plan on renting for. So what if the majority only plan on staying for a short period. If you are able to get those long term renters to give you that valuable information than you can offer them a valuable long term prepay rental special. For one, that long term prepay rental special will most likely guarantee that their unit will not be on the market again for at least 6 months or even better, a year or longer. That gives you one less rental unit to worry about having to fill during that time period. So what if you lose a little at that moment for the 12th month when you have given it away for free. If the rental unit were empty, it could be empty for much more than just a month or two. You have to think ahead of the next storage facility and what will bring in the most profits. Sometimes in order to gain more you have to be willing to lose a little. But in the long run you will have gained much more than a long term renter. You can gain more business by word of mouth from the current customer or even more rentals from the current customer. And you took one more unit off of the market for a nice stretch of time. Self Storage Rates Kentucky Motorcycle Storage Brooklyn Storage
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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.
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